Data courtesy of the Grand Comics Database under Creative Commons license.

Issue Details

Issue #45
Published March 1959
Cover Price 0.25 USD
Pages 52
Editing Albert B. Feldstein
Notes Moxie Cowznofsky is named in letters column of issue #48.

Cover Details - "What - Me Worry?"

Characters Alfred E. Neuman; Moxie Cowznofsky
Genre humor
Pencils Kelly Freas (painted)
Inks Kelly Freas (painted)
Colors Kelly Freas (painted)
Notes Moxie Cowznofsky is named in letters column of issue #48.

1 page Inferial Whiskey story "Knuckleheaded People Who Drink Inferial And Then Go Driving, End Up As A Case"

Synopsis Parody of ad for Imperial Whiskey.
Genre satire
Pencils Kelly Freas (signed)
Inks Kelly Freas (signed)
Letters typeset
Notes On inside front cover.

1 page Vital Features foreword, introduction, preface, afterword "Departments"

Pencils various
Inks various
Letters typeset
Notes Art is excerpts from this issue. Al Jaffee is credited as a writer, but it is unknown for which article(s). Melvin Cowznofski credited as an artist.

2 page Awards Dept. story The First Annual MAD Awards for "Worsts" of 1958

Characters Sue Sullivan; Jerry De Muth; James C. Douglass; Ron Nowicki; Stu Brody; Sonny Mathias; Monroe Meisel; Gerry Waddell; Barney Gilmore; James E. Packer; Daniel Garcia; Jim Smythe
Synopsis Awards in various categories of pop culture, rated by a panel of 12 real college humor magazine editors.
Genre satire
Pencils ? (photo); Wally Wood
Inks ? (photo); Wally Wood
Letters typeset

Half page MAD For Keeps promo (ad from the publisher) "America's Number One Best Seller Is"

Characters Alfred E. Neuman
Synopsis House ad for hardcover book from Crown Publishers.
Pencils ? (photo)
Inks ? (photo)
Letters typeset

Half page The Brothers MAD promo (ad from the publisher) "No Home Library Is Really Complete Without"

Synopsis House ad for a MAD paperback book.
Pencils ? (photo)
Inks ? (photo)
Letters typeset

Half page Letters Dept. letters page "Random Samplings of Reader Mail"

Characters Kathy Gutekunst; Mr. Gutekunst
Synopsis Letters of comment, mostly about issue #43.
Script Albert B. Feldstein; Jim McPherson; Stephen Waldman; K. S. Marshall; John LeFrancois; Bernice Gottlieb; G. Brigham; Corey Ford; Jean Nickerson; Tony Bekas; Don Jones; Rex Rovang; The Strayers; Kathy Gutekunst; Richard Ryan
Pencils ? (photo)
Inks ? (photo)
Letters typeset
Notes Tony Bekas, Don Jones, and Rex Rovang are radio DJs noting they use material from MAD in their shows.

Half page Statement of Ownership credits "Statement of Ownership"

Synopsis For October 2, 1958.
Genre fact
Script William M. Gaines
Letters typeset
Notes Publisher: William M. Gaines. Owner: E.C. Publications, Inc. [William M. Gaines; Jessie K. Gaines; Virginia E. MacAdie]

Half page Alfred E. Neuman promo (ad from the publisher) "We've Run Out Of Them!"

Characters Alfred E. Neuman
Synopsis House ad for pinups suitable for framing.
Pencils Norman Mingo (painted)
Inks Norman Mingo (painted)
Letters typeset

Half page MAD Magazine promo (ad from the publisher) "Why Bum Around The Country Looking For MAD"

Synopsis House ad for MAD subscriptions.
Pencils Larry Maleman ? (photo)
Inks Larry Maleman ? (photo)
Letters typeset

6 page Charlie Horse Dept. story "Body-Building And Weight-Lifting"

Characters Gus Clutz
Synopsis The problems of body-building.
Genre satire
Pencils Bob Clarke (signed)
Inks Bob Clarke (signed)
Letters typeset

2 page Don Martin Dept. story "Fish Story"

Characters Mr. Hotchkins; Mr. Hotchkins's boss
Synopsis Hotchkins has some fun with fish before cutting off the heads, in his job at the butcher shop.
Genre humor
Script Don Martin (signed)
Pencils Don Martin (signed)
Inks Don Martin (signed)
Letters typeset

4 page This Auto Kill You Dept. story "MAD's Guide For Novice Drivers"

Characters Elihu Fribble
Synopsis Bad advice for drivers on reading signs, hand signals, how to park, etc.
Genre satire
Script Tom Koch
Pencils George Woodbridge (signed)
Inks George Woodbridge (signed)
Letters typeset
Notes Writer credit from "Totally MAD" CD collection.

2 page With A Little Bit of Puck Dept. story "If Comic Strip Artists Drew Editorial Cartoons"

Characters Alley Oop; Mary Worth; Superman; Jiggs; Charlie Brown; Lucy Van Pelt; Schroeder; Linus Van Pelt; Snoopy; Dennis The Menace; Dennis's father; Dennis's mother; Popeye; Joe Palooka; Li'l Abner; Daisy Mae; Little Orphan Annie; Daddy Warbucks; Nancy; Sluggo; Morticia Addams; Pugsley Addams
Synopsis How editorial cartoons would look if popular comic strips were used for the messages.
Genre satire
Script Gary Belkin
Pencils Wally Wood
Inks Wally Wood
Letters typeset
Notes Writer credit from "Totally MAD" CD collection.

4 page Nothing But The Truth Dept. story "The George Washington Advertising Agency Inc."

Characters George Washington; James Arness; Amanda Blake
Synopsis How ads might look if George Washington were creating them and using his "cannot tell a lie" philosophy.
Genre satire
Pencils Joe Orlando
Inks Joe Orlando
Letters typeset
Notes Parodies of ads for Armstrong Tires; Pepsi-Cola; L & M Cigarettes; and Cadillac Automobiles.

2 page Conned By The Canned Goods Dept. story "It Pays To Read The Label"

Synopsis A careful look at 12 of Mama Mia's canned products reveals they are all the same.
Genre humor
Pencils Joe Orlando (signed); Larry Maleman (photo)
Inks Joe Orlando (signed); Larry Maleman (photo)
Letters typeset

3 page Nel Blur Dipinto Di Blur Dept. story "Photos Of Poetry In Motion"

Synopsis A comparison of sharp photos with blurred versions of the same photos and the poetic captions written for them.
Genre humor
Pencils Bob Clarke
Inks Bob Clarke
Letters typeset

3 page Mirage In The Garage Dept. story "Planned Obsolescence"

Synopsis Showing the past and current trends in automobile design and predictions of the future.
Genre satire
Script Dave Berg (signed)
Pencils Dave Berg (signed)
Inks Dave Berg (signed)
Letters typeset

2 page Come Into My Parlor Dept. story "Tatooing Gets A Shot In The Arm"

Synopsis Ideas for new tattoo designs.
Genre humor
Script Tom Koch
Pencils George Woodbridge (signed)
Inks George Woodbridge (signed)
Letters typeset
Notes Writer credit from "Totally MAD" CD collection.

4 page So It Won't Upset Your Stomach Dept. story "TV Commercials To Match The Show"

Characters Chet Huntley; David Brinkley; Bob Elliott; Ray Goulding; John; Aunt Martha; Ben; Matt; "Pills" Kowalski
Synopsis What we might see if tv commercials were done in the style of the shows they appeared in.
Genre satire
Script Frank Jacobs
Pencils Mort Drucker (signed)
Inks Mort Drucker (signed)
Letters typeset
Notes Writer credit from "Totally MAD" CD collection.

2 page First Love Dept. story "Bu$ine$$ Valentines"

Characters Alfred E. Neuman
Synopsis Valentines that might be sent by businesses, combining advertising.
Genre humor
Script Frank Jacobs
Pencils Bob Clarke (signed)
Inks Bob Clarke (signed)
Letters typeset
Notes Final valentine depicts several MAD Magazine staffers.

1 page Don Martin Dept. story "Professor Bleent In Africa"

Characters Professor Bleent
Synopsis The professor is so obnoxious that a man-eating plant burps after eating him.
Genre humor
Script Don Martin (signed)
Pencils Don Martin (signed)
Inks Don Martin (signed)
Letters typeset

7 page Look Back In Anger Dept. story "Gook"

Characters Lassie; Francine Scwine; Norman Vincint Spiel; Albrecht Von Neuman; Richard Nixon; Joe Dimaggio; Little Orphan Annie; Sandy; Alfred E. Neuman
Synopsis Parody of LOOK Magazine.
Genre satire
Script Tom Koch
Pencils Wally Wood (signed)
Inks Wally Wood (signed)
Letters typeset
Notes Writer credit from "Totally MAD" CD collection.

1 page Don Martin Dept. story "In An Amusement Park"

Synopsis A boy playing the "Ring The Bell" game at an amusement park demonstrates an unusual tactic.
Genre humor
Script Don Martin (signed)
Pencils Don Martin (signed)
Inks Don Martin (signed)
Letters typeset

1 page Goldbrick Cuff Links advertisement "Hey Rich Kid!"

Characters Wally Cox
Synopsis Ad for cuff links designed by Wally Cox for Gauche Jewelry.
Pencils ? (photo)
Inks ? (photo)
Letters type
Notes Inside back cover.

Marginal Thinking Dept. filler "Old Quotes Attributed To Modern Folks"

Synopsis Literary quotes (such as Shakespeare) linked to celebrities they might apply to.
Genre humor
Letters typeset
Notes Appear in the margins of 23 pages of the issue.

1 page Sweathard's Portable Oval Tub story "In All The World Only Sweathard's Portable Oval Tub Can Make A Bath So Rewarding, So Refreshing"

Synopsis Parody of ad for Sweethart Soap.
Genre satire
Pencils Kelly Freas (painted, signed)
Inks Kelly Freas (painted, signed)
Colors Kelly Freas (painted, signed)
Letters typeset