Data courtesy of the Grand Comics Database under Creative Commons license.

Issue Details

Issue #139
Published December 1970
Cover Price 0.35 USD
Pages 52
Editing Al Feldstein; Jerry DeFuccio (Associate Editor); Nick Meglin (Associate Editor)
Notes With the exception of the covers, entire magazine is in black & white.

Cover Details - "The Magazine Of The Loud Minority"

Characters Alfred E. Neuman
Genre Satire
Pencils Jack Davis
Inks Jack Davis
Notes With the exception of the covers, entire magazine is in black & white.

1 page Sergio Aragones filler "The Vampire"

Characters Vampire; Hippy
Synopsis A vampire gets the true meaning of peace when he drains the blood of a hippy.
Genre Gags
Script Sergio Aragones
Pencils Sergio Aragones
Inks Sergio Aragones
Notes Inside front cover.In color.
Reprinted in Mad Special (1970 series) #14 Winter 1974; In Mad Special (1970 series) #43 Summer 1983; In Mad Special (1970 series) #62 Spring 1988

1 page Contents Page credits "Departments"

Synopsis Contents page featuring staff listings & what's featured in the magazine, listed by special Mad departments.
Genre Satire

2 page Letters letters page "Random Samplings of Reader Mail"

Characters Alfred E. Neuman
Synopsis Two pages featuring three sections; First section is a subscription ad for Mad Magazine; Middle section is Letters page with random samplings of reader mail, And third section is an ad for Mad Power, a paperback novel with political themed reprints.
Genre Satire
Notes From the "Letters" Dept.

7 page Mad Movie Satire story "Airplot"

Characters Mule Bakersdozen; Cinderblock; Tango Livingdoll; Vermin Swinger; B. Carria; Gryn Mayday; Antsin Hisspantz; Panicky Loudmouth; Obnoxious Kid; Adorable Nun; Phony Priest; Little Old Lady; Stowaway; Wide-Eyed Group Sickie
Synopsis A satire of the movie, Airport.
Genre Satire
Script Larry Siegel
Pencils Mort Drucker
Inks Mort Drucker
Notes From the "Coffee, Tea And Milked" Dept.
Reprinted in Mad Special (1970 series) #13 Fall 1974.

4 page Political Satire photo story "A Mad Look At Tokenism Of The Future"

Synopsis Photo gags showing how ad agencies can go too far when pushing token minorities.
Genre Satire
Script Vic Cowen
Pencils Irving Schild (Photography)
Inks Irving Schild (Photography)
Notes From "There's One In Every Crowd" Dept.

1 page Don Martin filler "One Day At A Construction Site"

Characters Hippy; Two unnamed Construction workers
Synopsis A hippy uses flower power, literally.
Genre Gags
Script Don Martin
Pencils Don Martin
Inks Don Martin
Notes From the "Don Martin" Dept. Part I.

5 page The Lighter Side Of... filler "The Lighter Side Of The Revolutionary Movement"

Characters Roger Kaputnik
Synopsis Dave Berg's Lighter Side of gag section focusing on a singular topic, The Revolutionary Movement.
Genre Gags
Script Dave Berg
Pencils Dave Berg
Inks Dave Berg
Notes From the "Berg's Eye-View" Dept.

1 page Hawks And Dove filler "Hawks And Dove"

Characters Major Hawks; Private Doves
Synopsis Private Doves mows the army base's lawn into a peace symbol.
Genre Gags
Script Al Jaffee
Pencils Al Jaffee
Inks Al Jaffee
Notes From the "Fowl Play" Dept.This is the third Hawks And Doves feature strip.
Reprinted in Mad Special (1970 series) #118 February 1997

2 page Topical Satire photo story "Deceptive Money-Saving Labels"

Synopsis Photo product gags with fine print price savers.
Genre Gags
Script Dick DeBartolo
Pencils Irving Schild (Photography)
Inks Irving Schild (Photography)
Notes From the "Outside Pitch" Dept.

2 page Political Satire filler "Mad's Guaranteed Effective All-Occasion Non-Slanderous Political Smear Speech"

Synopsis Political speech telling it like it is.
Genre Satire
Script Bill Garvin
Pencils George Woodbridge
Inks George Woodbridge
Notes From the "Death By Elocution" Dept.
Reprinted in Mad Special (1970 series) #14 Winter 1974

3 page Political Satire filler "Still Life"

Synopsis A collection of political gags featuring inanimate objects.
Genre Gags
Script Jerry Robinson
Pencils Jerry Robinson
Inks Jerry Robinson
Letters Jerry Robinson
Notes Originally presented in the Chicago Tribune.From the "Here's To You, Mr. Robinson" Dept.

5 page Political Satire filler "Silent Majority-The Magazine For Middle America"

Synopsis A mock magazine focusing on Middle American lifestyles.
Genre Satire
Script Larry Siegel
Pencils George Woodbridge
Inks George Woodbridge
Notes From the "Putting The Right On" Dept.

2 page Topical Satire story "A Mad Peek Behind The Scenes At An Ad Agency"

Synopsis Gags taken place in an ad agency office.
Genre Satire
Script Larry Siegel
Pencils Jack Rickard
Inks Jack Rickard
Notes From the "Inside-Ouch" Dept.

3 page Topical Satire filler "Ads For Movie Revivals"

Characters Moses; Moby Dick; Captain Ahab; Snow White; Dopey; Grumpy; Doc; Happy; Bashful; Sneezy; Sleepy
Synopsis Updating classic straight-laced films like Born free; Moby Dick; Ten Commandments & Snow White And The Seven Dwarfs with a more adult sex themed angle.
Genre Satire
Script Frank Jacobs
Pencils Bob Clarke
Inks Bob Clarke
Notes From the "X"-ploy-tation" Dept.
Reprinted in Mad Special (1970 series) #14 Winter 1974

3 page Topical Satire filler "A Mad Look At Two High School Generations"

Synopsis Comparing then and now, from the forties to the seventies, featuring the topics, movies; clothes; smoking; war; hair; school authority; family car & the school paper.
Genre Satire
Script Lou Silverstone
Pencils Paul Coker
Inks Paul Coker
Notes From the "Minor Adjustment" Dept.
Reprinted in Mad Special (1970 series) #13 Fall 1974

1 page Spy VS. Spy filler "Spy VS. Spy"

Characters Black Spy; White Spy
Synopsis White Spy falls for Black Spy's bridge rock trap.
Genre Gags
Script Antonio Prohias
Pencils Antonio Prohias
Inks Antonio Prohias
Notes From the "Joke And Dagger" Dept.Winner: Black Spy.

5 page Mad TV Satire story "Ironride"

Characters Ironride; Eva; Edd; Muck Swinger; Finster
Synopsis A TV satire of Ironhide.
Genre Satire
Script Lou Silverstone
Pencils Angelo Torres
Inks Angelo Torres
Notes From the "Sitting "Bull" Dept.
Reprinted in Mad Special (1970 series) #14 Winter 1974

1 page Don Martin filler "One Day In A Crash Pad"

Synopsis Answers the question, "Where does a hippy store his leftovers ?"
Genre Gags
Script Don Martin
Pencils Don Martin
Inks Don Martin
Notes From the "Don Martin" Dept. Part II.
Reprinted in Mad Special (1970 series) #14 Winter 1974

1 page Mad Fold-In (backcovers) *do not use* / *please fix* "Mini ? Midi ? Maxi ? What Kind Of Clothing Style Would We Like To See Kids Wear ?"

Synopsis Another famous Mad Fold-In from Al Jaffee.
Genre Satire; Gags
Script Al Jaffee
Pencils Al Jaffee
Inks Al Jaffee
Notes Inside backcover.In color.

1 page Political Satire (backcovers) *do not use* / *please fix* "A Future Political Campaign Poster (The Spiro Of '76)"

Characters Spiro Agnew
Synopsis A painted poster of the Spirit Of '76 by Norman Mingo with all the characters played by Spiro Agnew.
Genre Satire
Script Bill Garvin
Pencils Norman Mingo (Painted)
Inks Norman Mingo (Painted)
Colors Norman Mingo (Painted)
Notes Outside backcover. In color.

Sergio Aragones filler "Drawn Out Dramas"

Synopsis Sergio Aragones' mini textless gags that appear in various margins and panels on most of the pages in the magazine.
Genre Gags
Script Sergio Aragones
Pencils Sergio Aragones
Inks Sergio Aragones
Notes No page count as gags appear in Various Places Around The Magazine.