Data courtesy of the Grand Comics Database under Creative Commons license.

Issue Details

Issue #18
Published December 1954
Cover Price 0.10 USD
Pages 36
Editing Harvey Kurtzman

Cover Details - "Look Gang! Another Surprise! In This Issue...YOU Draw The Cover!"

Genre humor
Script Harvey Kurtzman ?
Pencils Harvey Kurtzman
Inks Harvey Kurtzman
Colors Marie Severin
Letters typeset
Notes Cover drawing includes a connect the dots activity to complete.

1 page Panic; Mad promo (ad from the publisher) "King of Clubs"

Notes House ad for Panic and MAD subscriptions. On inside front cover.

7 page The Classics Dept.; Alice In Wonderland story "Alice In Wonderland!"

Characters Alice; Alice's sister; the White Rabbit [Bugs Bunny]; Mad Hatter; Knave of Hearts; Queen of Hearts
Synopsis After Alice's adventures, her sister takes her to a psycho-analyst.
Genre satire
Script Lewis Carroll (original); Harvey Kurtzman (adaptation)
Pencils John Tenniel; Jack Davis (signed)
Inks John Tenniel; Jack Davis (signed)
Colors Marie Severin
Notes A parody of parts of both Alice In Wonderland and Alice Through The Looking Glass, using some of the original John Tenniel illustrations as base drawings. The poem "Jabberwocky" is quoted in its entirety.
Reprinted in Brothers Mad, The (Ballantine Books, 1958 series) #267K; Brothers Mad, The (Ballantine Books, 1958 series) #267; Brothers Mad, The (Ballantine Books, 1958 series) #U2105

1 page Zenith Company advertisement "319 All-Different Stamps"

Pencils ? (photo)
Inks ? (photo)
Letters typeset
Notes Ad for stamp approval service of Zenith Company.

7 page T.V. Dept. story "Howdy Dooit!"

Characters Buffalo Bill; Mickey Mouse (cameo); Howdy Dooit; Clarabella; Big Chief Thundamelvin; The PeeWee Gallery; guard
Synopsis Howdy hawks advertisers' wares while Buffalo Bill tries to keep the crowd in line...but fails.
Genre satire
Script Harvey Kurtzman ?
Pencils Bill Elder
Inks Bill Elder
Notes A parody of the Howdy Doody tv show.
Reprinted in Smithsonian Book of Comic-Book Comics, A (Smithsonian Institution / Harry N Abrams, 1981 series) #nn; Mad About the Fifties (Little, Brown & Co., 1997 series) #[nn]

Half page Terrace Sales advertisement "Reversible Auto Seat Covers"

Letters typeset
Notes Ad for auto seat covers from Terrace Sales.

Half page Penmaster Co. advertisement "Factory-To-You Coupon Offer Saves $4.00"

Letters typeset
Notes Ad for 3-piece pen and pencil set from Penmaster.

1 page [Report From Abroad] text article "How Our Opinions Sound"

Synopsis An excerpt from a musical score, presented as an explanation of how we sound to others.
Genre humor
Script ? [ as G. Clef]
Letters typeset

1 page Piracy promo (ad from the publisher) "E. C. Went To Sea In Search Of Another New Trend..."

Colors Marie Severin
Notes House ad for Piracy comic subscriptions. Drawing may be caricatures of E. C. staffers.

5 page Collectors' Item Dept.; Pot-Shot Pete story "Pot-Shot Pete"

Characters Pot-Shot Pete; Poopy; Pot-Shot Pete's girl; a young gunzel; Mrs. McYetnit; Marvin McYetnit; Sheldon McYetnit
Synopsis Pete brings in the McYetnits against all odds.
Genre satire; parody; western
Script Harvey Kurtzman (signed)
Pencils Harvey Kurtzman (signed)
Inks Harvey Kurtzman (signed)
Colors Marie Severin
Letters Harvey Kurtzman (signed)
Reprinted From Billy The Kid Adventure Magazine (Toby, 1950 series) #9

1 page MAD Mumblings letters page "MAD Mumblings"

Letters typeset

7 page Movie Dept. story "Stalag 18!"

Characters Lt. Wunbar; The Animal; Security; Stepton; Feldwessel Johann Sebastian Shmaltz; Nazi General; Russian prisoners
Synopsis Stepton and Lt. Wunbar excape the stalag after finding a spy in the prisoners' ranks.
Genre satire
Script Harvey Kurtzman ?
Pencils Wally Wood (signed)
Inks Wally Wood (signed)
Colors Marie Severin
Notes Parody of movie Stalag 17.
Reprinted in MAD Special [MAD Super Special] (EC, 1970 series) #21

1 page Power Seal advertisement "Car Burning Oil?"

Pencils ? (photo)
Inks ? (photo)
Letters typeset
Notes Ad for Power Seal from Rudson Automotive Industries.

1 page National Radio Institute advertisement "I Will Train You at Home for Good Pay Jobs in Radio-Television"

Characters J. E. Smith
Pencils ? (photo)
Inks ? (photo)
Letters typeset
Notes Ad for training courses as radio and television technicians. On inside back cover.

1 page Charles Atlas advertisement The Insult That Turned a "Chump" Into a Champ

Characters Charles Atlas
Pencils ?; ? (photo)
Inks ?; ? (photo)
Letters typeset
Notes As for Charles Atlas's body building booklet. On back cover.