Data courtesy of the Grand Comics Database under Creative Commons license.

Issue Details

Issue #197
Published May 1972
Frequency monthly
Cover Price 0.20 USD
Pages 36
Editing John L. Goldwater (editor); Richard Goldwater (managing editor)
Notes Price increases to twenty cents an issue.

Cover Details - "Boutique and Ice Cream Parlor"

Characters Betty Cooper; Veronica Lodge; Pop Tate
Synopsis Betty and Veronica browse the new clothing section Pop Tate has opened in the Choc'lit Shoppe.
Genre Teen
Pencils Dan DeCarlo
Inks Dan DeCarlo

6 page Betty And Veronica story "Fashion Fool"

Characters Betty Cooper; Veronica Lodge; Archie Andrews; Jughead Jones; Hiram Lodge
Synopsis Betty decides that if Veronica insults her outfit, that must mean it's good.
Genre Teen
Script Frank Doyle
Pencils Dan DeCarlo
Notes Script identifiable as Frank Doyle by his distinctive style and word choices. Archie's line "Happiness is just a blonde called Betty" is a reference to the classic song "Happiness is Just a Thing Called Joe."

1 page Li'l Jinx story "Thirst Aid"

Characters Li'l Jinx; Dad
Genre Humor
Script Joe Edwards
Pencils Joe Edwards
Inks Joe Edwards
Letters Joe Edwards

1 page Betty And Veronica story "Female Power"

Characters Betty Cooper; Veronica Lodge
Genre Teen
Pencils Dan DeCarlo

6 page Betty And Veronica story "Birthday Girl"

Characters Betty Cooper; Veronica Lodge; Jughead Jones; Ethel Muggs
Synopsis Betty and Veronica decide to give Jughead to Big Ethel as a birthday gift, and no matter where he runs, he can't escape them.
Genre Teen
Script Frank Doyle
Pencils Dan DeCarlo

5 page Betty story "Astray Dismay"

Characters Betty Cooper; Veronica Lodge; Archie Andrews; Jughead Jones; Ethel Muggs; Pop Tate
Synopsis Betty loses her diary.
Genre Teen
Script George Gladir
Pencils Dan DeCarlo
Notes Script identifiable as George Gladir by his distinctive writing and titling style.

6 page Betty And Veronica story "The Love Generation"

Characters Betty Cooper; Veronica Lodge; Archie Andrews; Jughead Jones; Hot Dog
Synopsis To prove that she believes in universal love and kindness, Veronica allows Archie to accept a date with Betty.
Genre Teen
Script Dick Malmgren
Pencils Dan DeCarlo
Inks Rudy Lapick
Notes Script identifiable as Malmgren by his style and comparison with later, credited stories.