Mad (1952 EC) comic books

Mad (1952 EC) 17 GD 2.0

Humor magazine with this issues' contents printed upside down. The cover says "Turn insides downside-up, the cover turns upside-down. What fun, gang! People see you reading with the cover upside-down and think you're crazy!" Ad for Panic magazine. "Bringing Back Father!", art by Bill Elder and Bernie Krigstein; Jiggie cannot take Maggs's abuse any longer so when he has his serious moments he hires some goons to beat her into submission. "What's My Shine!", art by Jack Davis; How the Senate Subcomittee hearings would go if they were run like a TV game show; Loosely based on "What's My Line?" Ad for Piracy magazine. "Meet Miss Potgold," art by Basil Wolverton; A collection of drawings of grotesque women entered in the Miss Potgold of 1955 contest. "Julius Caesar!", art by Wally Wood; MAD writer points out standard lampoon shtick elements during a portion of Julius Caesar story. 36 pgs., full color. $0.10. Cover price $0.10.

Mad (1952 EC) 59 GD/VG 3.0

Water damage.

Cover art by Kelly Freas. "If Doctors Advertised," script by Gary Belkin, art by Bob Clarke; Altering famous advertising campaigns so they advertise the services of physicians. "The Mad Side-Show of Modern Freaks," script and art by Dave Berg; Familiar modern stereotypes presented as carnival side-show attractions. "Famous Lost Words," script by Gary Belkin, art by George Woodbridge; Examples of historical misquotes. "The Safecrackers," script and art by Don Martin; Four safe-crackers are apprehended when one of them makes the wrong noise at the wrong time. "TV's Wonder Dog, Lizzie," script by Larry Siegel, art by Mort Drucker; Parody of the television show "Lassie." "How to Get Complete Newspaper Coverage," script by Frank Jacobs, art by Joe Orlando; Comparison of how the New York Times and the New York Daily News would cover particular stories. "Commercial Roulette," script by Gary Belkin, art by Bob Clarke; A person channel-surfs and keeps hitting commercials. "How They Spend Their Summer," script by Gary Belkin, art by Bob Clarke; If famous people had to do a "how I spent my summer vacation" essay. "New Service Organizations for a Lazy America," script by Frank Jacobs, art by Joe Orlando; New services designed to let Americans do even less. "The Two Faces of World War II," script by Larry Siegel, art by George Woodbridge; Comparison of stereotypical war movie characters from films made during World War II and after the war. "The Parent from Ages 21 to 60," script by Al Jaffee, art by Wally Wood; Satirical look at child-rearing. Parody of Arrow Shirt print ads, art by Kelly Freas. 52 pgs., B&W. Cover price $0.25.

Mad (1952 EC) 96 FN 6.0

Cover oxidation.

Cover art by Norman Mingo. "Substandard Brands, Inc.," script by Ronald Axe and Sol Weinstein, art by Bob Clarke; Consumer products, parodying then current ad campaigns, which are blatantly and proudly inferior. "The Man From A.U.N.T.I.E.," script by Arnie Kogen, art by Mort Drucker; In a parody of the series The Man From U.N.C.L.E., two secret agents wander through a semi-serious plot trying to track down the head of a rival spy organization. "On the Job," script and art by Don Martin; A construction worker accidentally eats one of his tools for lunch. Cartoons on the margins by Sergio Aragones. "Spy Vs. Spy," script and art by Antonio Prohias; The White Spy tricks the Black Spy with a flying serum. "Unspoken Messages in TV Commercials," script by Tom Koch, art by Joe Orlando. "Today's Typical "Sales & Promotional" Gimmicks," script by Larry Siegel, art by Paul Coker, Jr.; Examples of sales promotions of dubious value. "The Lighter Side of the Boss," script by Dave Berg, art by Dave Berg; Satire of various people and their relationships with their boss at work. "Crazy Fists," script by Dick DeBartolo, art by Mort Drucker; In a satire of the "boxing movie" genre, a youth gives up his ambitions to become a musician in order to make a living as a professional boxer. "The Harvest We Shall Reap From the Super-Patriots' Methods of Exposing Communist Plotters in America" Mad Fold-In by Al Jaffee. 52 pgs., B&W. Cover price $0.30.